Nokia unveils premium line of phones
Date: Wednesday, April 27 @ 14:35:42 CDT
Topic: Archive of stories pre April 2007


AMSTERDAM, Netherlands (Reuters) -- Nokia unveiled new premium phones on Wednesday that included one with an MP3 music player that it said will outsell Apple's iPod and a camera phone that it forecast will surpass Canon, the world's top digital camera maker.

The world's top mobile phone maker expects its new luxury "Nseries" handsets, which feature built-in hard drives and high-quality camera lenses, to boost sales by differentiating it and increasing its industry-leading margins.

Chief Executive Jorma Ollila said Nokia would sell 25 million smartphones -- handsets that offer limited PC-type functions like e-mail, more than double the 12 million it sold in 2004.

He also said at a company event in Amsterdam that the company expected to ship 100 million camera phones in 2005, and that Nokia would sell 40 million phones with MP3 digital music players this year, compared with 10 million in 2004.

By comparison, Apple said it sold 5.3 million iPods in the first three months of 2005 while Canon was the top seller of digital cameras in 2004, with 17 percent of the global market of 74 million units, according to research firm IDC.

Nokia unveiled its N91 multimedia phone, which will have a 4-gigabyte hard drive that can store thousands of music files. The phone, which will also run on high-speed 3G and wireless LAN networks, is due out by the end of the year.

Nokia said its other new phones, the N90 and the N70, will have two-megapixel cameras with high quality Carl Zeiss lenses. The N90 will be in shops in the second quarter at a price of around 600 euros ($784), while the N70, also a 3G phone, will hit the shelves in the third quarter. Apple's original iPod retails for about 319 euros in Europe while Canon's cameras start at less than half the cost of the N90.

"Who would have thought that Nokia would be the biggest MP3 and digital camera maker?" said Anssi Vanjoki, the head of Nokia's multimedia devices.

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